Visual Marketing Overview
Visual marketing is a tool, an aid that visually communicates with the target market.

Photography communicates quickly, letting people see what they may not have time to stop and read and it minimizes language problems.

Display transparencies (backlit photographs) are a powerful medium to deliver messages. People love to look at photographs-every one does it.
Some of the better known international franchises that use the visual marketing concept of display transparencies (backlit photographs) to sell their products are McDonalds and KFC. They display their high profit menu lines such as the Big Mac or the Combo chicken and chips pack on the walls behind the cash register. These are called point of sale displays and usually they are backlit displays to entice you even more. This is called a back lit " Display Transparency".
At New Image we specialise in the supply of backlit food display transparency's.

The visual marketing division product mix is -
a) The display transparency
b) The display print
c) Lamination .80 micron suitable for all commercial purposes.
Visual Marketing Catalogue
To promote the sale of our stock shot food transparencies, we have produced a visual marketing catalogue which contains 650 images of food and beverages. This catalogue is available for FREE of charge to qualified resellers.

For more information contact
Gavin Foster - Phone:
(07) 3391 2423
or
0409 893 888
E-mail: admin@newimagephotos.com.au

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